Overview
Tired of making web sites that work absolutely perfectly but just don’t, well, look very nice? Using The Principles of Beautiful Web Design, you’ll see just how easy it can be to create aesthetically pleasing and usable web site designs.
This gorgeous, full-color book will guide you through the complete design process, from getting inspiration and sketching ideas out, through to choosing a color scheme, designing the layout, and selecting effective imagery.
Throughout, the focus is on simple and practical techniques that anyone can use – you don’t need to have gone to art school or have artistic flair to create stunning designs using the methods outlined in this book.
You’ll follow along as author and design guru Jason Beaird creates a complete web site layout using the techniques that you’ve learned.
The book’s full-color layout and large format (8” x 10”) make The Principles Of Beautiful Wed Design a pleasure to read.
What will you learn?
This book will show you how to:
- Understand the design process, from discovery to implementation.
- Develop pleasing layouts using grids, the rule of thirds, balance, and symmetry.
- Use color effectively, develop color schemes and create a palette.
- Use textures: lines, points, shapes, volumes, and depth.
- Learn how good typography can make ordinary designs look great.
- Effective imagery: choosing, editing and placing images.
- Understand what makes “good design”.
- Follow an example design from concept to completion.
- And lots more…
Who Should Read This Book?
If you’re working on the Web today, you need a copy of this book to understand exactly why some designs work, while others don’t. It covers graphic design principles in a very straightforward and easy-to-follow way: you don’t need to have had any formal art or design training to benefit from this book.
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